Doorfront Card Lab · Concept

The Doormat · a card you wipe your feet on. Almost.

A 2.5 inch square that reads as a tiny woven doormat, found exactly where doormats live: the front door. Flip it over and DOORFRONT makes the pitch on clean stock. Funny once, kept forever, unmistakably about the threshold.

Format 2.5 x 2.5 in square
Faces Front / Back
Finish Raised spot UV weave
Front · the woven face
Back · pitch and contact
Production Spec

Trim + Shape

2.5 x 2.5 in square, straight-cut corners to keep the mat silhouette honest. No custom die needed: square is a stock size, so setup cost stays at zero.

Stock + Finish

24 pt uncoated (or 32 pt for a slab feel). Raised spot UV traced over the weave lines and the WELCOME letters so the mat texture is felt under the thumb, not just seen.

Printer

MOO Square is the premium route with raised finish support. UPrinting and GotPrint both run 2.5 in square cards with spot UV at lower cost.

Cost Ballpark

$55 to $95 per 500 on thick uncoated stock. Add raised spot UV and the run lands around $130 to $190 per 500, roughly $200 to $280 per 1,000.

Note on the QR tile: the code shown on the back is a placeholder graphic only. Before print, replace it with a real QR pointing to doorfront.bysda.com so the "Book a Route" scan actually books a route. The front face carries no contact info by design: it earns the flip, and the back closes.