Doorfront · Card Lab

Keyhole

A standard card with a real keyhole punched clean through it. The front asks you to look closer. The back is the company that walks your message to every door in the East Valley. Held up to a porch light, the cut glows.

Front · the hook

Look closer.

Hold this up to your porch light.

Doorfront

Back · the company

DOORFRONT

The way into the neighborhood: your cards, flyers, and door hangers, hand-delivered to real front doors across the East Valley.

GPS route map and photo proof on every drop.

(480) 555-0142 · doorfront.bysda.com

Scan to book a route

The way in

Why this one gets kept

The doormat testA hole in a card is the first thing fingers find. People pick it up, hold it to the light, and the keyhole glows. That is ten full seconds with the brand before a single word is read.
Mysterious, then reputableThe front gives you an engraved plate and three words. The flip gives you a company: what we do, where we do it, and two ways to reach us. Two seconds to credibility.
The punch earns its keepThe same cutout works as a hang hole. Premium drops can ride a door handle on a loop of twine instead of lying flat on the mat.

Print spec

Trim size: 3.5 x 2.0 in standard business card, landscape both faces, 0.125 in rounded corners. Fits every wallet and card rack.
Die-cut: Keyhole punch, about 0.55 x 0.95 in, centered 0.9 in from the front's left trim edge. The cut mirrors to the right third of the back, which the layout keeps clear. One custom die, reusable on every reprint.
Stock: 32 pt black-core uncoated (4over Trifecta Black) so the punched edge reads black all the way through. Alternate: 24 pt matte with soft-touch laminate. Brass artwork prints as metallic PMS 871; gold foil is the upgrade path.
Printer: 4over's custom die-cut program or UPrinting die-cut business cards both accept a supplied die line at this size. GotPrint and MOO run stock shapes only, keep them for a no-punch fallback edition.
Cost ballpark: Roughly $210 to $330 per 500 and $290 to $460 per 1,000 in 32 pt with the custom punch, including a $60 to $95 one-time die charge. Foil adds about $120 per run.
QR note: The tile on the back face is an abstract placeholder, not a scannable code. Final art carries a real QR pointing at doorfront.bysda.com, sized 0.45 in with quiet zone.