DOORFRONT · design lab
Twenty directions for the door-to-door promotion business: ten websites, ten cards worth picking up off a doorstep. Every screen below is the real page, shrunk. Tap any one to open it full size. Same facts everywhere: $60/hr promoters, $1,200 minimum, GPS + photo proof, Chandler and the East Valley. Tell Claude which ones, or which pieces, feel right.
The website
10 landing-page directions · shown as the mobile view · each also has a desktop layout
01 White GloveLuxury staffing-agency language: huge serif, ivory rate panel, expensive restraint.02 Street PosterBrutalist pasted-up type. Black, safety yellow, tally marks. REAL DOORS. REAL HANDS.03 The NeighborhoodWarm sunrise palette and little rooftops. A good neighbor with a tight operation.04 Swiss GridStrict columns, red accent, specimen numerals. The layout's discipline is the argument.05 Route AtlasDark ops dashboard: street map, glowing walked route, a live delivery report.06 The Analog ManifestoNewsprint long-read. Your ad is in a spam folder; ours is in a hand.07 East Valley ★ chosenCHOSEN, live at doorfront.bysda.com. Terracotta, sage, dusk violet. A Chandler sunset over ranch rooflines.08 The AgencyNavy and steel corporate trust: process, credibility strip, enterprise routes.09 Hand StampedKraft paper and rubber-stamp badges. The romance of physical mail, made modern.10 Porch LightCinematic dusk, one warm porch light, gold on near-black. Quietly premium.
One-sided cards · round two
6 front-face-only directions · standard sizes, cheapest to print · real scannable QR to doorfront.bysda.com
01 East Valley MatchBrand-matched to the live site: cream, terracotta, dusk horizon and rooflines.02 Brass Knocker SoloThe knocker distilled to one face. Near-black, gold, QR on a cream tile.03 The Hanger, FlattenedThe favorite, printed flat: a fake die-cut hanger head on a cheap rectangle.04 Utility GridBright white, one terracotta rule, tidy fact grid. Pure competence.05 Route TileA pale map tile with one bold walked route. A piece of the delivery report.06 2,000 Doors SoloOne giant numeral, tally clusters, single ink on cream. Loud and cheap to print.
The card · round one
10 physical card directions · front and back, with print specs
01 Mini Door HangerThe card is a tiny door hanger. The gimmick is the product demo.02 The Front DoorA folded door that opens: paneled front, brass knob, the pitch inside.03 The RooftopHouse-silhouette die-cut in thick stock. Architectural, not cartoonish.04 KeyholeA keyhole punched through the card. Mysterious first, reputable on the flip.05 Brass KnockerNear-black, engraved brass knocker, letterpress feel. The reputable one.06 The RouteA map tile with one walked route inked across both faces. Holdable proof.07 Proof of DeliveryA carbon-copy delivery stub with a DELIVERED stamp and a tear edge.08 The DoormatA square woven WELCOME mat. Tactile, funny once, memorable forever.09 2,000 DoorsOne giant numeral, hand tally marks, stamp ink. The math on the back.10 Delivered 9:42 AMAn instant-photo proof snapshot with a handwritten caption strip.
